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Market Player 2.0 – The program for music and video

Market Player 2.0 – The program for music and video

Who needs the solution?

Market Player is a powerful two-component solution including both software and hardware for centralized audio/video management at retail chains, banks, cafes and restaurants, hotels and office centers, car showrooms, gas stations and shopping malls.

Market Player 2.0 is developed for prompt and simple set-up, support and renewal of background music/video, which ensures effective customers’ contact with your brand.

We have successfully installed our solution at 47 000+ points of sales at 70+ retail chains such as McDonalds, Espirit, KIA, KFC, Burger King and many others.

You do not need to be an expert to recognise that Market Player is the ultimate solution for audiovisual marketing.

Clients’ benefits of Market Player solution implementation:

  • Increase in amount of time which clients spend in store by 10-15% (due to the modulation of the compositions time slots)
  • Increase in “passers into visitors” conversion (20%) (application "of inviting effect" in shopping malls)
  • Increase in impulse purchases (35%) and in promotional products sales (15%) (when using audio advertising in the broadcast schedule)
  • Growth of customer satisfaction (18-20%) (using personalized collections of music)
  • Reduce the cost of Internet traffic up to 60% (compared with other software solutions)

User Interface of Market Player 2.0

Market Player 3.0 Market Player 3.0
Market player interface
market player interface playlist

OUR ADVANTAGES

CENTRALIZED AUDIO AND VIDEO MANAGEMENT

You can manage the whole network from a single point. You need the Internet connection for content adjustment only

INTERNET SIGNAL FAILURE PROTECTION

Uninterrupted software operation in case of the Internet connection failure

REMOTE RENEWAL OF AUDIOVISUAL BACKGROUND AND COMMERCIALS

Regular and automatic software updates

STORES (OBJECTS) CATEGORIZING (GROUPING)

We allow you to categorize objects and send necessary commercials, audiovisual background and other settings to particular groups

LOUDNESS EQUALISATION

Software aligns signal level - no more volume surges during tracks changes

GENERATION OF REPORTS FOR ADVERTISERS

Our software allows you to create highly-detailed reports on audio/video broadcast and more importantly perform full-scale commercials broadcast media planning. This allows to spare advertisers from any doubts in advertising services quality

PROCESS AUTOMATION

Once configured our solution operates autonomously (turns music/video on/off according to opening hours, launches scheduled commercials, and adjusts music volume and tempo according to low, middle and high attendances of the object)

UNAUTHORIZED ACCESS PREVENTION

Cashiers, security staff and other personnel will not be able to turn on their favorite CD, jeopardising your brand image

IMMEDIATE NOTIFICATION IN CASE OF FAILURE

In case of PC shutdown or sound/video troubles you will be immediately notified and this be able to fix the problem quickly and painlessly

ON-LINE BROADCAST SCHEDULE AMENDMENT

Software offers prompt (two clicks only) audio/video amendment

SCHEDULING FOR UNLIMITED TIME PERIODS

Settings can be applied for any chosen period of time whether it is one day or a hundred years